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Award-Winning Filmmaker, CBS Network Executive Serve As Executives-In-Residence For 2018-19

Ross Greenburg
Ross Greenburg
Martin Daly
Martin Daly ’74

Award-winning filmmaker Ross Greenburg and CBS Network executive Martin Daly ’74 are serving as Iona College’s executives-in-residence for the 2018-19 academic year in the Mass Communication Department of the School of Arts & Science. Executives-in-residence at Iona provide Iona students incredible access to industry leaders and their networks and the ability to learn from the best-of-the-best in their field.

Greenburg returns for his third year as a member of the faculty while Daly, a 1974 graduate of the College, begins his first. Greenburg and Daly are joined by a third executive-in-residence, acting chairman of ESPN Inc., George Bodenheimer, who will return to Iona’s faculty after his current role at ESPN concludes.

“Greenburg and Daly bring top-level industry experience to Iona College’s graduate program in Sports Communication & Media,” said Joseph Stabile, Ph.D., interim dean of the School of Arts & Science. “Their enthusiasm for the profession is contagious. The College community is fortunate to have Mr. Greenburg and Mr. Daly mentoring our students.”

“Taking a sports documentary course with Ross is like studying philosophy under Socrates in ancient Greece, said Michael Damergis ’89, ’06MS, clinical professor and coordinator of Iona’s Sports Communication & Media graduate program. “There is no one better in the industry to learn from — he is the master of his craft.”

Greenburg is currently teaching a graduate thesis documentary course in Sports Communication & Media. He will also deliver guest lectures and seminars throughout the academic year.

Daly recently retired from his role as senior vice president and director of News and Late-Night Sales for the CBS Television Network. He began
at CBS as a traffic clerk in 1974 and was responsible for marketing and negotiating network commercial time to national advertisers and advertising agencies for all CBS News Network Programs, in addition to “The Late Show with Stephen Colbert,” and “The Late, Late Show with James Corden.”

In 2015, Daly was honored by Iona’s School of Business & Center for Sports, Entertainment & Media as its Executive of the Year. He was named one of Irish America magazine’s top 100 corporate business leaders in 2012 and 2013, and next month, will be honored with Iona’s 2019 Cornelia Award, which will be presented to him during Reunion Weekend.

“Marty is a true Gael with decades of experience in the news and enter-tainment industry,” added Damergis. “He will be an incredible resource for students to tap into when it comes to industry insights. We are glad to have him back and on our team.”

Daly will give lectures and seminars with a focus on career development and help with arrangement of internships and employment opportunities for current students and alumni with major television networks.

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